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Digital Marketing News

Many marketing beginners make mistakes with Adwords, but perhaps not on this scale…

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There was a clear message from the new Information Commissioner, Elizabeth Denham, that companies should continue to prepare for the General Data Protection Regulation (GDPR) to come into force in the UK, despite Brexit.

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Fabric recently went along to “The power of Audio and it’s place in the Digital World”, a lunch event ran by MPA, an organisation promoting collaboration within the creative and media industry in Manchester. Here's what we discovered...

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So you’ve spent countless hours running UX workshops, designing a website, getting it built… you can just brush your hands and go home now can’t you? Afraid not! Welcome to the wonderful world of user testing...

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The new General Data Protection Regulation (GDPR) will come into force in May 2018 and will have an impact on almost all organisations in the UK and the EU.

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The recent issue with the UK Government Voter registration website has highlighted the importance of having measures in place to deal with spikes in traffic

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ICANN, the Internet Corporation for Assigned Names and Numbers, have recently announced that over 1000 global Top Level Domains (gTLDs) are now available. These new gTLDs, introduced in the last 3 years, include .coffee, .xyz, .website and even company specific examples such as .sky, for the leading European entertainment company.

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On 16th May 2016 Google will require GTIN product identifiers to be included for products in Merchant Center product feeds. If you don't start including GTINs for branded products sold my multiple retailers then you risk products being disapproved after the May 16th deadline, something that could seriously harm business!

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Crowdfunding has been on the rise for a number of years now, with many of us being familiar with Kickstarter and other, similar crowdfunding websites. On these sites a product is funded by “backers”, who are essentially investing in a business idea or product and receiving rewards in return for doing so.

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UK hosting and domain name company 123-reg have unintentionally deleted an unknown number of websites from their servers, causing issues for many of their customers. The incident has since been put down to a coding error which “effectively deleted” content from 67 of their 115,000 European servers.

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