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Digital Marketing News

You may have heard it said on numerous occasions that content is king, and that content marketing is the new found way to market your website online. And whilst there are many factors that make up a successful digital marketing strategy, content marketing has become one of the key online marketing tools to help businesses promote themselves in a c...

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What key elements make up a solid digital SEO strategy? It is in the strategy that you can start to create a successful SEO campaign, but there are many elements that are required to get any SEO drive off the ground. Digital marketing can feel like a somewhat murky world because it comprises of so many parts. A world class online marketer will hav...

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The Manchester Evening News has reported impressive online growth stats since November, thanks to social and mobile growth. The number of MEN page views in December alone was a staggering 23 million, which looks to increase further by the end of January. See Also: The benefits of social media | For brands, businesses and agencies Richard Roycrof...

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The President of BuzzFeed, Jon Steinberg, has said online publishers should move away from an SEO-approach to content creation and focus on social sharing. Speaking at the MIPCOM conference in Cannes, Steinberg also suggested that traditional media was “giving up on young people”, and that most stories written “aren't interesting for people under...

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