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Digital Marketing News

This year Fabric decided to attend the well renowned Future of Web Design (#FOWD) London conference. It's  a two day event hosted by the magnificent Carsonified where the world's best web designers, developers and project managers congregate to listen to inspirational seminars and debates where we can all share our thoughts and experiences of, well...

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Yesterday, Ajay and I attended the 'Men are from Mars' business lunch hosted by the MPA. The keynote of the event being a debate and Q&A session from the following well respected publication editors: Dylan Jones - editor of British GQ Charlie Turner - editor of Top Gear Dominic Smith - editor of Nuts magazine Phil Hilton - editor of Shor...

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Last Friday, we were lucky enough to be invited along to the first in a series of new BBC initiatives for collaborative work - Connected Studio, held at their new studios at MediaCity UK, Salford Quays. Daniel and I were, slightly embarrassingly, first to turn up (contrary to our plan of turning up fashionably late). We were greeted by John, a mem...

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At a recent conference the sentiment was that the future of digital marketing seems to be based on the past. Gone are the days when search engine optimisation (SEO) was more like a dark art. These days most digital marketing professionals are talking about many of the methods that have been used in public relations for many years. Inbound links to...

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Although we at Fabric are all guilty of working incredibly hard on a daily basis to continually satisfy our clients, every so often we like to shut down our PCs (and Macs) and head into town for a good knees up. We like to see it as an opportunity to brainstorm new ideas and catch up on the progression of some of our projects, but those are just th...

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Last week myself and Ajay took the short journey across the Pennines to go to the ionSearch conference in Leeds for the day. I always enjoy going to conferences, they provide valuable time out of the office to reflect, see what the rest of the industry is doing and talk about the latest trends.  It was good to chew the fat with other search engine...

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A website developed by Fabric has won a prestigious Travel Promotion/Innovation award beating off competition from Virgin Holidays and Co-operative travel amongst others. The site, iCruiseConcierge.com was developed for Cruise118, part of one of the world’s largest holiday groups, World Travel Holdings. [caption id="attachment_152" align="alignlef...

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There are a number of legal requirements surrounding websites. Although it varies according to your business sector and whether you sell online you should consider the following for an ecommerce site: When someone buys goods on your site you should not take an order. It should be an offer to purchase which will be followed by an order confirmation...

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This post was first published on out site in June 2011. A new updated post will appear shortly. The recent implementation of the new law on cookies has left many Manchester businesses unsure of whether their sites comply or not. Cookies are small text files, sometimes encrypted, which are stored on user's computers. They can be used for a variety...

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While QR (Quick Response) Codes are becoming more common, espcially in advertising, new research suggests that around two thirds of consumers may not know what they are. The two dimensional bar codes (as opposed to the 1D linear barcodes) were developed for the automotive industry in 1994. Like most things, it's taken a while for them to be picked...

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